So Watt (https://so-watt.co.uk) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and share your personal data in compliance with the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations (PECR).

1. Who We Are

So Watt is a UK-based company. For data protection purposes, we are the data controller. You can contact us at [insert contact email].

2. Data We Collect

We collect the following personal data:

  • Contact Form: Name, email address, phone number (optional), and any information you provide in the message field.
  • Website Usage: Anonymised data via Google Analytics (e.g., page views, session duration).
  • Security: Verification data via Cloudflare Turnstile to prevent spam and abuse (e.g., IP address, browser details).

3. How We Use Your Data

We use your data for:

  • Contact Form: Responding to your inquiries and communicating with our sales team.
  • Marketing: If you consent, we may use your contact details to send promotional materials about our products or services.
  • Analytics: Improving our website through anonymised Google Analytics data.
  • Security: Ensuring site functionality and protection via Cloudflare Turnstile.

Legal Basis:

  • Contact form: Legitimate interest (to respond to inquiries) or consent (for marketing).
  • Analytics: Consent (via cookie acceptance).
  • Security: Legitimate interest (to maintain site security).

4. Data Sharing

We share your data only with:

  • Google Analytics: Anonymised data for website performance, per their Privacy Policy.
  • Cloudflare Turnstile: Verification data for security, per their Privacy Policy.
  • Service Providers: Third parties (e.g., email platforms) who process data on our behalf, under strict data protection agreements.
    We do not sell your data.

5. Data Storage and Security

  • Storage: Data is stored securely on UK-based servers or with GDPR-compliant providers.
  • Retention: Contact form data is kept for 2 years unless you request deletion. Marketing data is retained until you unsubscribe. Analytics and security data follow cookie durations (see Cookie Policy).
  • Security: We use industry-standard measures (e.g., encryption, access controls) to protect your data.

6. Your Rights

Under UK GDPR, you have the right to:

  • Access, rectify, or erase your personal data.
  • Restrict or object to processing.
  • Withdraw consent for marketing at any time (e.g., via unsubscribe links).
  • Request data portability.
    To exercise these rights, contact us at [insert contact email]. You can also lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk.

7. Cookies

We use Google Analytics and Cloudflare Turnstile cookies. See our Cookie Policy for details.

8. International Data Transfers

If data is transferred outside the UK (e.g., by Google or Cloudflare), we ensure compliance with UK GDPR via adequacy agreements or standard contractual clauses.

9. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. The latest version will be available on this page.

10. Contact Us

For questions or to exercise your rights, contact us at info@so-watt.co.uk.

Last Updated: 12 September 2025